Ken Auletta | Frenemies: The Epic Disruption of the Ad Business (and Everything Else)
Mon, June 11, 2018 7:30 P.M.
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Parkway Central Library
Ken Auletta has penned the “Annals of Communications” column for The New Yorker for more than 25 years. His 11 books include the bestsellers Three Blind Mice: How the TV Networks Lost Their Way, The Highwaymen: Warriors of the Information Superhighway, and Googled: The End of the World as We Know It. One of the New York Public Library’s Literary Lions and a member of its Emergency Committee for the Research Libraries, he is also a member of the Author’s Guild, PEN, and the Committee to Protect Journalists. In Frenemies, Auletta meets with old-guard gatekeepers and up-and-comers to account for the profound changes to the $2 trillion global advertising industry.
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