Item No: pdcp00015
Title: P.S. Duval's colour printing & lithographic establish. [graphic] : P.S. Duval & Co. Artisan Building Ranstead Place, West from 26, South 4th St. Philadelphia / Desd. & lith. by C. Schuessele.
Print and Picture Collection
Advertisement utilizing classical figures, Gothic-style architectural details, and vignettes to promote the addition of "Chromolithography" to the Ranstead Place lithographic studio tenanted by Duval 1849 -1855. Iconography includes a scene with two male and two female allegorical figures, including one resting on a lyre; a bas-relief depiction of lithographic artists and printers at work at a press, table, and ink stone; and a female classical figure holding a paint brush, and a portrait print of George Washington. Other pictorial elements include portrait profile vignettes, filigree, and floral ornamentation. The floral details surround the several lines of advertising text. Text promotes the "spacious location," "steam power" press, and types of print work executed by the firm. Works include portraits, landscape, anatomical and architectural drawings, machinery, music titles, maps, plans, circulars, checks, bill heads, bills of lading, price current, fac-similes, commercial blanks, and transferring. Text also "particularly recommends" transfer prints to map and book publishers, druggists, and merchants given the lack of wear of the original, the low cost, and the printing of their own hand-writing from "furnished" ink and paper suitable for transfer. Duval added chromolithography to his print services in 1849.
Free Library of Philadelphia: Philadelphiana - Lithographers
P.S. Duval & Co.
Schussele, Christian, 1826?-1879 - Artist
P.S. Duval & Co. - Lithographer
P.S. Duval & Co. - Publisher