Item No: arcm00272
Title: Anycar (ForChevAmChrysVagen) 1971
Automobile Reference Collection
For Release After 6PM (EST) Tuesday, September 7, 1971
A new luxury/economy/intermediate automobile was introduced to the auto-buying public today by one of the nations leading banks. Manufacturers Hanover Trust Co. said it introduced the ForChevAmChrysVagen--or AnyCar--to emphasize the diversity of choice available to car purchasers. Featuring "something for everybody" styling, the AnyCar is a unique blend of 22 different cars--ranging from a Volkswagen to a Lincoln Continental.
From: Y&R Public Relations
285 Madison Avenue, New York, N.Y 10017