Item Info

Media Type: Photographic Prints
Source: Automobile Reference Collection
Notes:

Since Hertz’s activities are usually associated with the “big game” preserve, the “Hertz” car, in all probability will play a leading part in one of the most important of all the various transportation enterprises.

Consolidation of the Peoples’ Motor bus company of St. Louis, the Chicago Motor Coach Company and the Fifth Avenue Coach Company of New York under the title of the Omnibus Corporation of America is one of the car magnate’s late exploits still fresh in the public mind.

Altho the “Hertz” car is designed along smartly conventional lines, it bears the impress of its Yellow cab paternity in its husky construction. The price is quoted at $1,695, f.o.b.  Chicago, plus tax, sales representatives describing it as a “specialized vehicle for revenue producing service.”

In view of the aggressive entry of the Yellow Cab Manufacturing company into the drive yourself business it is taken for granted that the new “Hertz” will cut an important figure in the development of this latest from of public motor transportation.