According to the U.S. Census Bureau, over 6 million people live in the Philadelphia metro area! How many of them purchase your products and services? How many are your potential customers?

In this class you will learn how to find and narrow your target audience using Free Library of Philadelphia databases and other free resources. We will also discuss how to make use of demographics, psychographics, market research, and open data.

Advanced registration is required. Please click here to register. Zoom meeting information will be emailed upon registration. Can't make the live class? All registrants will receive a link to the recording within 48 hours of the session.

Wednesday, November 16 | 10:00 a.m. to 11:30 a.m.
Zoom (link emailed upon registration)